Results at a Glance
Background
How do you propel an underdog brand with a massive national footprint in their category, while stay engaging and relevant year-round? This was the challenge facing one of the largest mobile communications companies.
For any ambitious consumer brand, their retail stores amplified by strong digital engagement is crucial to create a memorable, impactful brand experience. Every touchpoint from personalized messaging to immersive experiences must come together to inspire action.
Solution
As the company’s retail creative partner for over 20 years, we’re not just an extension of their internal team. Serving more than 7,500 US stores, we help create 5,000+ pieces of original content every year, spanning across in-store print, digital, AR, and 3D design. From simple in-store messages to anamorphic digital billboards in global destinations, our tailor-made content regularly connects with customers and fulfills the company’s ambitious retail pipeline.
On the digital front, we created a superapp framework to unify brand experience over 30 apps and rolled out the mobile-first experience to millions of users.