When it comes to big global brands, it might seem like they were always successful, but that’s not the case. It’s no easy task to venture out into the unknown. And that’s why businesses need data. At Confluence, CEO and MD of Domino's Pizza Enterprises, Don Meiji explains how data helped him understand his customers better and grow the business.
There’s always a single biggest problem in business. And to stand out, an organization must identify the challenge and find an answer. It might not always work out, and sometimes businesses will have to pivot and question their approach, but it’s important to repeat the cycle till they make it. Perseverance and patience are key to exponential growth. And all that stands between a dream and its realization is the first step in the right direction.
Key Takeaways
Break Business Bottlenecks
In order to be successful, a business needs to break its customer’s barriers: physical or mental. To do this, it must identify and attack the single biggest problem in the industry. And then tackle it differently. Adapting itself to customer demands.
Take a Bet on You
Compromising the product, service, and image of the brand is out of the question because it comes at the expense of the customer. You need to believe in the value your business will create. The most important thing in a business is optimism.
Do More by Doing Less
When a business focuses on doing more, it does less for itself. The best way to go about any process is one that’s simple. Simplicity along with unmatched ease makes for the best of experiences. Customers want what’s convenient, not what’s clever.
A Better Slice for Everybody
Today, people have more options, they can pick and choose the kind of business they want to support. Businesses that look out for society and adopt a sustainable approach throughout their processes stay on top.
They can either choose to grow themselves to success or they can try to save themselves to success. And our view is you can't save yourself to success.
