A Whole New Experience
From experiencing tennis in a new virtual dimension to experiencing the new way to play with data and artificial intelligence, what's next is a digital sport for a digital world.
From experiencing tennis in a new virtual dimension to experiencing the new way to play with data and artificial intelligence, what's next is a digital sport for a digital world.
This partnership is about creating new ways of experiencing the Australian Open. We're really excited about the opportunity to showcase how digital technologies can enhance the boundaries of this tournament, to change the way the Australian Open is watched, analyzed and played. This association with Tennis Australia also reaffirms our strategic commitment to the region where we partner with some of the leading enterprises in driving their digital transformation agenda.
Salil Parekh, CEO and Managing Director, Infosys
Partnering with Infosys is an exciting next step in our ongoing quest to innovate the Australian Open and engage new audiences across the world. We have long understood the importance of using data and insights to improve connections with our fans, players, coaches and the rest of the tennis community and we look forward to working with Infosys to change the way we all experience our great sport in the future.
Craig Tiley, CEO, Tennis Australia
At Australian Open 2019, Infosys powered a live broadcast of Australian Open matches in virtual reality, a first- of-its kind experience for tennis fans anywhere in the world. Next up in the VR world: playing tennis in virtual reality, with a training module driven by statistics. The best part: shopping for AO merchandise in a real VR store.
The future of tennis meets the future of retail, in a whole new virtual dimension.
Our brand ambassador and tennis superstar Thanasi Kokkinakis stops by to play the game like never before.
Split second decisions, rallying for success, bringing an ace up when it matters- tennis and business have a lot in common, and Australian legend Patrick Rafter shares his secrets with business leaders at the Tennis Clinic.
From acing their code to aces on court, Infoscions are doing it all. At the Australian Open-Infosys inter-DC tournament, Infosys employees showed their enthusiasm for the game and took home cool prizes.
Even as the game is being reinvented, beyond the court, the future of business is reimagined at Infosys Confluence Australia, which brings together those navigating their next. Business executives in the region will leverage learnings from the digital transformation of Australian Open and get a courtside view of history in the making at the finals.
First round draws are highly anticipated – not just because the top seeds will know who they will face in their first matches, but also for the insights and anecdotes shared by the players. This year's Australian Open Draw Ceremony was powered by Infosys as the presenting partner.
If you had a chance to work on the graffiti for the Infosys VR experience, what would you do? We invited entries from Infoscions across the globe, and twelve of their best creations were immortalized in the virtual walls of the Melbourne Park laneway concept at the Australian Open.
For the first time ever at any Grand Slam, the merchandise store is now a VR shop. Racquets, tees, caps or beach towels, fans can try it all out with digital avatars and complete their transaction in the virtual store.
We/content/re using data to uncover what champions are made of, with our analytics engine crunching the numbers for tournament predictions and player breakdowns.
From deconstructing a player's physical DNA to spotting the edge with numbers, we're giving fans a deeper understanding of the game.
Will there be more forehand or backhand winners? Who has the advantage while returning? All the key match trends to watch out for, served up on social media.